Eliane Revestimentos Cerâmicos is a family-run business from Brazil that manufactures ceramic coatings since 1960. The company has six factories in Brazil, an international office in São Paulo and two distribution centers, one in the United States and another in Canada. The ceramic products manufactured by Eliane can be found on all five continents and at more than 15,000 sales establishments in Brazil. The group has two brands: Eliane and Decortiles, which is a premium brand that aims the luxury market.

The Project

We developed a global solution to manage Eliane’s digital presence on three platforms: Eliane website, Decortiles website and the Mundo Eliane blog. We created a visual identity for these projects that share characteristics, but tried to differentiate the Decortiles website since it aims the luxury market. To manage the content, we used Drupal, which is able to create a robust and intelligent system to manage a portfolio of thousands of products constantly updated without losing performance. You can find more about this project in our blog.