PSafe Protege is the number one antivirus in the world with more than 500 million users and it is the first cloud-based antivirus released specially in the Brazilian market.

The Project

We have created several launching campaigns for PSafe Protege containing landing pages, banners, newsletters, Facebook Ads and Google Ads. As cloud-based services are not commonly used and known by Brazilians, the campaigns explain in a didactic and fast way what are the benefits of a cloud-based antivirus by using simple texts and an iconography created specifically for the project.